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How long does it take to build a website for your business

By INCODECRAFT · March 5, 2024 · 6 min read

"How long will it take?" is one of the first questions — and the honest answer is: it depends. Not necessarily from studio to studio, but from project to project. Here is what influences the timeline and what ranges are realistic in the Romanian market.

Presentation site (4–8 pages)

2–4 weeks when content is ready (copy, logo, photos) and feedback is prompt. Add 1–2 weeks if copy needs to be written or approvals are slow.

More complex marketing website

4–8 weeks for custom design, more pages, blog, light animation, or simple integrations (CRM, newsletter).

E-commerce

6–12 weeks depending on product count, variants, payments, shipping, and migration from an old store.

Custom web application

2–6 months+ — dashboards, client portals, specific logic. Here the timeline is defined by specification, not the other way around.

What delays projects most often

  • Content delivered late or incomplete
  • Slow or contradictory feedback from multiple stakeholders
  • Major direction changes mid-project
  • External integrations with slow APIs or poor documentation

How to move faster without sacrificing quality

Prepare copy and page structure before kick-off. Designate a single decision-maker. Respond to feedback in clear batches, not in fragments over weeks.

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